Hallucination in marketing is not a model bug, it is a workflow bug. The fix is structural: truth files with sources, a quarantine for new facts, and a gate that outranks the writer.
Read more →Not a chatbot with a marketing prompt — a staffed department: specialists chosen by an interview, two standing gates, a measured memory, and one honest ledger.
Read more →The strongest engineering-led blogs skip the CMS entirely: markdown in the repo, a build step, static pages. Here is the pattern, its tradeoffs, and when a CMS actually earns its place.
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